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Makeup Tips for Older Women

Just like our style, interests, and overall aesthetic evolves as we age, so do the makeup products we reach for. You may notice that the foundations and powders that were once the holy grails of your beauty stash just don’t light up your complexion like they used to—and that’s totally normal. As we get older, our skin changes—from more fine lines and wrinkles to less elasticity, changes in skin tone and texture, and more. But that doesn’t mean you can’t feel gorgeous and confident in your skin today and every day to come.

You may already be addressing new skin concerns by adjusting your skincare routine to include some anti-aging products and that’s the perfect place to start. Now, it’s time to tweak your makeup routine to make your mature skin glow.  We’re not just talking about specific lip colors or eyeshadow shades (if you love it, wear it!), but the makeup formulas and techniques you use on the reg. Not sure where to start? We’ve got 14 expert-approved tips for makeup for older women from makeup artists Melissa Formica and Beth Follert that’ll have you feeling bright and beautiful at any age.

1. Always start with hydrated skin.
As skin gets older, it begins to produce less sebum (a.k.a. skin’s natural oils) and doesn’t retain moisture as well. Even if you once had normal or slightly oily skin, you may now be prone to dry skin. And as many of us know, the best base for makeup is skin that’s well-hydrated—so it’s essential to always start with a great moisturizer. The right moisturizer can help to plump up fine lines and wrinkles, making them less apparent even before makeup comes into play.

Read more HERE at Ipsy.com.

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